Patina Restaurant Group
patina restaurant group
PRG is a globally recognized multi unit national restaurant group that needed a digital partner to build, launch and lead their social media marketing efforts.
what we did
Established and executed their social media strategy across 28 units, built over 80 accounts, handling all posting, monthly strategy, client responses, reviews management and executed over $150,000 in annual paid social spend.
Within our first year, GHOST gained over 63,000 followers on Instagram, exceeding a 100% annual growth goal on IG and 50% growth goal on FB. We generated over 1 million pieces of content and generated 7% of all web traffic.